Market Research
Brabant Province, Dutch Government
https://english.brabant.nl/
PROJECT INFORMATION
Nomadigo was tasked with understanding how to leverage the Netherlands’ expertise in green hydrogen production, storage, and mobility solutions, to break into the USA market and position Dutch firms as leading partners in the U.S. energy transition, ensuring long-term success in one of the world’s fastest-growing hydrogen economies.
We uncovered the various energy hubs and the funding each had received as well as the unique strengths and technologies being utilized by each of them. The focus was to identify the correct markets for a trade mission and what technologies would be most relevant for each.
Assignment
As the United States accelerates its hydrogen economy with the Inflation Reduction Act and major federal investments, Dutch companies have a unique opportunity to establish a strong foothold. This research project explores the most effective market entry strategies for Dutch hydrogen innovators, analyzing key sectors, regulatory landscapes, and partnership opportunities across the U.S. value chain.
Through in-depth market research, stakeholder engagement, and competitive benchmarking, we identified high-potential regions, strategic alliances, and funding mechanisms that can fast-track Dutch hydrogen technologies into the U.S. market. The project also provided actionable roadmaps, helping companies navigate policy incentives, certification requirements, and commercialization pathways.
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Project Stages
- Understanding Dutch Company Capabilites: Researching companies to identify areas where value could be added in the Hydrogen sector.
- USA Market Research: Analyzing over Hydrogen Clusters enterprises, startups, accelerators, and multinationals active there.
- Sector-Specific Analysis: Building a list of relevant projects, incentives and funding received.
- Market Trend Analysis: Identifying trends and opportunities for new hydrogen deployments.
- Cultural and Market Development Insights: Providing insights into the historical development of USA Hydrogen clusters and the companies active in each.
- Trade Mission Preparation: Laying the groundwork for a Dutch USA trade mission aimed at fostering collaborations.
- The report was shared with the leading Dutch companies, to provide them with awareness of the opportunities, and set the stage for a trade mission and an upcoming road show.
- Expected outcomes include joint ventures, research collaborations, and new funding opportunities.
Statistics:
- Conducted research on over 100+ companies involved in the hydrogen ecosystem in more than 8 technology sectors.
- Identified $96B in investment in the USA market as of 2024.
Conclusion
The Hydrogen Market Analysis assists in aligning Dutch innovation and long-term research in clean energy, with the USA's hunger for new efficient energy sources, the project not only opens new market avenues for Dutch companies but also sets the stage for innovative collaborations and advancements in the global hydrogen technology landscape. This strategic initiative showcases how market analysis can be a key driver in facilitating international trade and technological synergy.